市场营销至关重要:游戏开发者市场营销指南

市场营销至关重要:游戏开发者市场营销指南

Marketing matters: The developer’s guide to game marketing

作者: Guest Author

What happens behind the scenes of your game will determine its trajectory for success. You could develop an incredible game, but players may never even know…

游戏幕后发生的事情将决定其成功的走向。您可能开发了一款令人难以置信的游戏,但玩家可能永远都不会了解……

  • If your studio has $2-3 million to spend on marketing it’s worth hiring an analyst to calculate the key metrics you should be targeting
  • If you have a small budget you can and should t… [+18275 chars]

    如果你的工作室有200万到300万美元用于市场营销,那么雇佣一名分析师来计算你应该瞄准的关键指标是值得的。
    如果你预算有限,你既可以也应该……[+18275个字符]

    原文链接:Pocket Gamer.Biz